Weatherford’s struggles highlight the larger service industry challenges
Weatherford’s struggles highlight the larger service industry challenges
By Loren Steffy
It wasn’t supposed to end this way.
Back in May 1998, when Weatherford Enterra merged with EVI Inc., the combined company hoped to crack the market dominance of Halliburton, Baker Hughes and Schlumberger, the triumvirate that controlled the oilfield services market.
Over the past two decades, the company, which became known as Weatherford International, charged through a lon...